December is truly magical: the Solidarity Panettone

There are traditions that smell like home. And then there are choices that, besides being delicious, are good for you .
This December, you can combine both: choose a Giacomazzi 1968 artisanal panettone and turn a gift (or a treat for yourself) into a tangible gesture.

Because with Giacomazzi 1968 , for every panettone purchased online and at points of sale, €1 is donated to the Giocamico ODV Association .

An artisanal panettone, made as tradition dictates

Giacomazzi 1968 panettone is born from a slow and careful production process: natural leavening for over 48 hours , selected ingredients (such as butter and fresh eggs) and that artisanal attention that makes each slice soft, fragrant, "festive".

And yes: they are also hand-wrapped , because the eye also wants its part when it comes to gifts.

Which flavor should you choose? (Spoiler: There's a "right" one for everyone.)

On their shop you will find a selection designed to please every palate:

• Classic with raisins and candied fruit : the timeless holiday treat.

• Chocolate : for those with a sweet tooth (and for those who say “the classic no, thanks”).

• Lemon and caramel : fragrant and enveloping, super elegant.

• Pistachio : intense, rich, a surefire gift.

• Apricot : more delicate, just the right amount of sweetness, perfect at the end of a meal.

• Natural without candied fruit/raisins : for those who love simple and authentic flavours.

The heart of the initiative: €1 to Giocamico ODV

Here comes the best part: every panettone helps support Giocamico ODV , an association that provides support and relief to hospitalized children and their families.

Specifically, Giocamico's projects also focus on the psycho-educational preparation of children facing exams and surgeries: through play, they make the treatment process more understandable (and less frightening).

And it's not "just an idea": over the years the initiative has already generated significant donations (for example, Giacomazzi 1968 reports milestones such as €1,500 donated thanks to panettone and other results achieved).

A gift that's worth double (even if you give it to yourself)

In December, we rush between dinners, gifts, cards, and packages. And we often forget the simplest thing: choosing wisely .

When you put a Giacomazzi 1968 panettone on the table: you bring home a true artisanal product, made slowly and with care; give a gift that is beautiful to unwrap and delicious to share; and what's more, you're concretely supporting a project that supports children in their most delicate moments.

This year, make December even more magical: choose your favorite flavor and make room for a kind gesture .
Because sometimes very little is enough: a slice, a smile, €1 at a time .